The International Institute of ICT Journalism, Penplusbytes, is pleased to announce Accelerated Certificate Course in New media, scheduled from 11th to 12th of March, 2015 at the New Media Hub in Osu, Ako-Adjei, Accra.
The two day training course is aimed at increasing the number as well as the capacity of online content managers in order for them to leverage the opportunities of new digital technologies for better results. New Media content will be made up of theoretical and practical components with a clear focus on imparting measurable skills which course participants can take back and integrate in their online information dissemination strategies for successful implementation.
The advancement of ICT tools and the advent of the internet have democratized news information flow which would previously be controlled by traditional media including newspapers, magazines, radio, and television. New media has – and continues to – change the way in which most businesses operate. Unlike the one-way communication paths displayed by “old media” formats such as television, radio and paper-based publications, new media technology is both digital and interactive.
This ground breaking course is targeted at Public Relations managers, persons working in Communications, media persons, journalists and editors, and allied professionals who stand to benefit from an exceptional opportunity to develop their capacity and to acquire International standard training in this new and exciting area.
Course participants will learn more about how to write and edit for the web, social media strategies and monetisation of online content through the “how to make money online” segment. The course would be delivered via face to face means, with an online tutorial component which is expected to give participants additional learning opportunity. Also participants would be expected to undertake a project work to show and tell key lessons learnt during the course.
New media course is also open to government ministries, department and agencies in order for them to manage their online and social media content effectively and efficiently while staying abreast with new development and trends in the online New Media ecosystem.
Penplusbytes is a leading organization in Africa, established in 2001 and working in 3 areas: the use of technology to drive governance and accountability, new media and innovations as well as oil, gas and mining.