3rd Quarter Social Media Index Report – October 2016
Premised on the same objectives as the 1st and 2nd Quarter reports, Penplusbytes’ 3rd Quarter Social Media Index (SMI) report reviews the outlook and performance of various Newspapers, Radio and TV establishments in Ghana based on their presence, followers and likes on social media; particularly Facebook and Twitter. With data collected remaining valid as at 15th October, 2016, this report measures how media entities utilize their online platforms to reach out and engage their target audience by employing a quantitative research module. The module provides relevant numerical figures which informs the rankings.
Governance Social Media Index Report – September 2016
The second edition of the GSMI, compiled on 30th September, 2016, builds on the first edition with a detailed analysis on the use of social media assets by these actors and what has changed. The second Governance Social Media Index (GSMI) was compiled after the disqualification of 13 presidential candidates from the 2016 General Elections by the Electoral Commission of Ghana. This edition however, includes these candidates because they were part of the first GSMI. The 2nd GSMI reveals that, political actors continue to use the social media to create a sense of connection and engagement with the larger citizenry.
Social Media Index (SMI) Report – June 2016
Penplusbytes, a leader in enhancing the work of journalists and promoting effective governance using technology in Africa, has released the 2nd Social Media Index (SMI) report on Ghana's print, and electronic media - Radio and Television. This SMI report reveals the performance of established newspapers, radio and TV stations in Ghana in the 2nd quarter of the year based on their presence, followers and likes on social media as at 30th June, 2016. Essentially, this report measures how these media entities utilize their online platforms to reach out and engage their target audience by employing a quantitative research module. The module provides relevant numerical figures which informs the rankings.
Governance Social Media Index Report 2016
The use of social media in Ghana, one of the first countries in sub-Saharan Africa to have Internet access has really caught on well with all segments of the population, particularly with political parties and their leaders as a medium for political engagement. In addition, key election management bodies also reach out to their target audience through social media. This Governance Social Media Index-Ghana report provides a baseline information about the presence of political parties, political party leaders and key election management bodies on social media in Ghana and their followings as at June 8th, 2016. Essentially, this report will form the basis for measuring how these political party leaders and institutions utilize their online platforms to reach out and engage their target audience and how this impact their electoral fortunes and the general society.
Survival Strategies and Ideas for Newsroom
This book is the outcome of informed perspectives on the application of new digital technologies in the newsroom. It summarily provides insight into the "Future of News" by highlighting current and future trends needed to stay relevant in today's news generation and dissemination process. The important newsrooms concepts emphasized include Wearables technologies, the place of Newspaper in a technology driven space, Key trends in the newsroom and Ghana's place on the Global stage of Digital Media. The Chapters are a compilation of a series of articles written to mark Penplusbytes "Future of News" Forum in Accra on August 28th 2015 and are well organized to help readers acquire some useful background on new technologies in the news world as prelude to a more concerted effort to get the Ghanaian news ecosystem to embrace the future.
Penplusbytes Social Media Index Report
This SMI report takes a look at the performance of established newspapers, radio and TV stations in Ghana regarding their activity and following on social media as at February 8th, 2016. Essentially, this report measures how these media entities utilize their online platforms to reach out and engage their target audience by employing a quantitative research module. The module provides relevant numerical figures which informs the rankings.